Do you feel that? It’s the glimmer of a promise of rest, something well-earned after a busy season of showing up and delivering your best. As a photographer, you know the feeling. And now, as the busy busy wedding busy season is winding down, it’s time to look ahead to what’s coming next. That’s right; it’s time to prepare for the 2024 and 2025 booking season that will kick in to high gear over the next few months. 

We’re going to focus a bit more on 2025 but all of this will apply to 2024 dates as well!

The Early Start of 2025 Bookings

You’ve probably already noticed it, but 2025 weddings are starting to roll in. It might feel like a whirlwind, but it happens every year. That’s why it’s crucial to be proactive and ready for the upcoming season. Here are a few steps to get you started:

• Update Your Inquiry Form: Make sure your inquiry form is up-to-date with all the essential fields and questions you need to collect from potential clients. This will help you better understand their needs and streamline your workflow.
• Automate Your Workflow: Implement automations to streamline your workflow. Whether it’s sending out welcome emails, scheduling consultations, or following up with clients, automation can save you time and ensure you don’t miss any crucial steps in the process.
• Adjust Your Pricing: Take a look at your pricing structure. If you plan on increasing your prices for the 2025 season, now is the time to do it. Ensure that your pricing reflects the value you provide and supports your business’s growth and sustainability. 

Resources to Help Your Business Thrive

To ensure you’re well-prepared for the 2025 booking season, you’ll need the right tools and resources. Here are some recommendations:

• Revenue vs. Profit: Understanding the difference between revenue and profit is crucial for running a successful photography business. Learn how to maximize your earnings and build a financially sustainable business.
• Finance 101: Build a Profitable and Sustainable Business: This resource provides a comprehensive overview of finance basics tailored to photographers. It covers budgeting, cash flow management, and financial planning to help your business thrive.
• Apply To Our Coaching Program: Consider joining our coaching program designed to support photographers in growing their businesses, portfolios, and skillsets. Expert guidance can help you navigate challenges and make informed decisions.
• Snag The Cashflow Planning Tool: Efficient cash flow management is essential. This tool will assist you in tracking and managing your finances effectively, ensuring that your business remains financially sound.

As you prepare for the 2025 booking season, remember that the steps you take now can significantly impact your business’s success in the future. Update your processes, automate where you can, and make sure your pricing aligns with your business goals.

And remember, you’ve got this!